Allyson (or Ally) has more than 20 years in print production. Prior to joining New River, she spent ten years running fundraising campaigns for large and small nonprofit organizations. After graduating with a master’s degree from West Virginia University in her hometown of Morgantown, Ally moved to the Washington, DC area to work at BoatUS where her interest in all things print production took hold. Throughout her career, Ally has worked on projects ranging from printing coupons to producing multi-component ‘kitchen sink’ direct mail packages. Ally loves to stretch her creative muscles and isn’t afraid to propose an off the wall idea or two if she thinks it will engage a client’s audience.